The NHL should make lemonade out of Avery's lemons

LAST BOC/CLS DOUBLE POST FOR A WHILE, REALLY!

This Sean Avery story sure has legs, doesn't it? Before this it seemed like the only time the NHL was the top story was if Todd Bertuzzi broke someone's neck (although hockey being a lead story only when something bad happens still rings true).

On Wednesday, the Avery coverage just wrecked every other big story. It was:

• The lead story on "Rome is Burning."
• No. 4 on ESPN's insufferable "Around the Horn."
• The first topic during "Pardon the Interruption." Among others ...
  

Is it a slow sports day or is everyone just tired of talking about how much of a dumbass Plaxico Burress can be? (And where the hell does the name Plaxico come from? I guess I'd have a bad attitude too if my name was a combination of a plaque-killing mouthwash and Mexico)

ANYWAY, since this story is quickly getting beaten into the ground, why don't we have some more fun with it? With that in mind, the NHL should take advantage of it's rare moment in the sports spotlight. Here's a few suggestions free of charge:

Sean Avery punching bags - All the satisfaction of slapping the taste out of Avery's mouth without the momentum killing penalty minutes! Deluxe version includes simulated Avery whines and whimpers. Tears of pain and overpaid athlete blood not included.

All this punching bag needs is a designer shirt, molester mustache and a shit-eating grin.

A "Sloppy Seconds" Charity Dinner - With Thanksgiving only a week old, perhaps a hearty helping of the last remaining leftovers is in order. And if the NHL really wants to make Avery regret his comments, why not make the mainstream media's favorite agitator the bus boy? Other recommended celebrity bus boys: Theo Fleury, Claude Lemieux and Barry Melrose.

Avery endorsed "hot water bottles" - Because no one knows them better than the King of the Douches.

Dion Phaneuf made guest editor of GQ- First, Phaneuf steals his girl. Then he becomes the cover star of NHL 09. And the final insult: Phaneuf completes the "anything you can do I can do better" trifecta by trumping Avery's scrawny Vogue internship by guest editing a superior magazine. Admit it, that would be awesome.

Gary Bettman starts his "hey, I'm not THAT bad, right? RIGHT?" tour of Canadian cities without NHL teams - The Napoleonic blunder should seize Avery's "indefinite" suspension by going on a tour to polish his image. Sure, Bettman is to the NHL as George W is to the USA but ... he's not napalming cities, right? For every Joseph Stalin there's an Adolf Hitler.

Apologies to Stalin's mustache for that unfair Bettman comparison.

Even Hitch's 'stache cannot hang

Avery, Cuthbert, Phaneuf and secret guest Avery's childhood baby sitter appear on Dr. Phil - Sure, Dr. Phil is a choad. But can you imagine his twang-heavy chiding of Avery for the sloppy seconds remark? And then a further examining of Avery's alleged cross dressing youth? Gold, you miserable sons of bitches, gold!

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Finally, I'd like to apologize for Benedict Arnold-ing the NHL 09 club. But, dammit, I'm impatient and it was hard to get all the ducks in a row. Anyone who joined the club/was thinking of joining the club is more than welcome to join me on the whacky new team I've on. Please, alleviate my guilt.

ALL-EV-I-ATE IT!